GoldenRoot GingerBeer
Overview: For this project, I was tasked with analyzing GoldenRoot Ginger Beer's Instagram and looking for ways to increase its online media presence. They previously shared that they would love to be more active on their account.
Term: Fall 2023
Holidays With GoldenRoot Campaign
As part of my analysis of GoldenRoot Ginger Beer’s social media strategy, I recommended incorporating holiday-themed content to increase engagement and brand visibility. To illustrate this approach, I designed three graphic examples tailored for key holidays: Valentine’s Day, Halloween, and Christmas. Each design aligns with the brand’s visual identity while tapping into the seasonal spirit to connect with audiences in a timely and relevant way.
Valentine's Themed Post
